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Title: Revelance of segmentation for market planning /
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Volume: BEBR No. 44
Creator: Sheth, Jagdish N.
Publisher: [Urbana, Ill.] College of Commerce and Business Administration, University of Illinois at Urbana-Champaign,
Date: Apr. 14, 1972.
Physical Description: 23 p. ; 28 cm.
Language: eng
Subject: Marketing -- Planning.